Finally, the millions of Americans who have stared with disappointment at a Chipotle bag wishing for something to read can rejoice!
has signed on to curate (edit?) a series of of essays that will appear on the sides of Chipotle bags called “Cultivating Thought.”
Contributors include: Judd Apatow, Malcolm Gladwell, Toni Morrison and George Saunders.
The pieces will be short, two-minute reads, which can only mean everyone involved is getting an astronomically corporate per word rate for their work.
Or lots of free burritos.